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Affiliate marketing and traffic arbitrage: what a beginner needs to know?

Don't confuse affiliate marketing, CPA marketing and traffic arbitrage. Let's talk about all three terms in detail.
Affiliate marketing and traffic arbitrage: what a beginner needs to know?

Affiliate marketing and traffic arbitrage

There are many ways to make money on the Internet, and one of the most transparent is affiliate marketing. Newbies often make the mistake of believing that affiliate marketing is somehow related to CPA systems and traffic arbitrage. In fact, all these are three completely different concepts and terms.

Our colleagues have prepared comprehensive materials on gambling affiliate programs and digital moneymaking. But let's take a look at all these terms.

What is the difference between affiliate marketing and CPA?

Affiliate marketing is otherwise known as affiliate marketing. The essence of this method of earning is that you can receive money as a commission for selling another person's goods. Thus, you do not have to make something, have goods on hand, and so on. You don't have to open your own business. All that is required of you is to present a good product or service to a potential buyer and convince him that this is what he needs.

Партнёрский маркетинг и арбитраж трафика: что нужно знать новичку?

One of the common types of affiliate marketing is referral links. For example, such a link can be put in the description of the video, and when a person clicks on it, he will be on the site of the advertiser you need. And if the user makes some kind of purchase, the blogger who left this referral link will earn money (a certain, pre-negotiated commission). Promo codes can be used instead of referral links.

CPA marketing is somewhat different. With it, you can earn not on commissions from sold goods, but for certain actions. This can be filling out a questionnaire or form, downloading an application, subscribing, registering, a certain number of hours spent in the game, and so on.

Then what is traffic arbitrage?

Партнёрский маркетинг и арбитраж трафика: что нужно знать новичку?

In fact, this term refers to the process of finding and attracting potential customers who will buy a product, and you can earn a commission on sales. It turns out that arbitration is just an affiliate marketing tool.

Eg. There is an advertiser who finds a partner and offers him a certain amount for finding a client and selling him a product / service. As soon as the partner (by any means known to him) finds the client and convinces him to buy the product, the advertiser earns his money and shares the agreed amount with the partner. And so on. This whole process is “traffic arbitration”.



Author
Andrey Pavlenko
Date of publication
1 November 2022